Turn Your CRM Into a Project-Driven Building Materials Sales System
Increase efficiency and automation while gaining full visibility across complex project-based building materials sales cycles.
Baucore is a Salesforce-native CRM built exclusively for building materials manufacturers, distributors, and agencies. Unlike generic CRM platforms, Baucore structures sales around construction projects — tracking specification decisions, contractor influence, bid phases, and supply chain relationships from first contact through on-site execution. It is the only managed Salesforce package purpose-built for project-based building materials sales cycles.
See What's Happening in Your Pipeline Right Now
Every card below is a real action a Baucore Agent just took — no rep touched Salesforce.
Trusted by manufacturers, agencies and distributors across the industry
Over 16 years of experience in digitalizing project-based sales processes in the building materials and construction supply industry. We understand specification management, contractor influence, long sales cycles and complex project environments.
Traditional CRM Is Built for One-to-One Selling — Building Materials Sales Are Many-to-Many
Traditional CRM assumes one salesperson, one contact, one deal. Building materials revenue depends on projects where architects specify, contractors bid, wholesalers distribute and distributors deliver — all influencing the same job simultaneously. Yet most CRM systems are account-driven and opportunity-based, with no model for the multi-stakeholder, phased reality of construction sales.
Sales teams often struggle with:
Who it tracks
Who it tracks
A Project-Centric Sales Platform Built for Building Materials
Baucore extends Salesforce with a data model designed specifically for project-based sales environments. Instead of managing isolated opportunities, Baucore structures sales around projects — the true driver of revenue in construction-related industries.
Project Lifecycle
Full phase tracking from qualification to order
Skyline Tower
Stakeholders
All participants, roles, loyalty and influence
Recommendations
AI-guided next actions per project
Decision Graph
Supply chain and influence network map
Scroll to see the full graph →
Activity Timeline
Full history of every interaction
Why Building Materials Manufacturers Choose Baucore
Implementing Salesforce is not the same as implementing a project-based sales system. Baucore combines deep building materials industry expertise and implementation with Salesforce architecture.
Industry-Specific Focus
Built exclusively for manufacturers, rep agencies and distributors in construction — not adapted from a generic sales tool.
Project-Based Methodology
Sales organised around projects — the actual driver of demand — so every activity ties back to where revenue is won or lost.
Salesforce-Native Architecture
Runs natively on Salesforce, so there is no separate system to maintain and your existing data, users and security model carry over.
Integrated System Design
ERP, DMS, CRM, email and project data providers fully connected to create a single source of truth.
Long-Term Enablement
Training, adoption and optimisation after go-live — because value comes from teams using the system, not just from deploying it.
Autonomous AI Agents
Baucore doesn't just get configured once and go stale. Agents keep watching, matching, and drafting long after go-live — the platform gets smarter with every project, not just at implementation.
We Know Your Business
Covering the Entire Project-Based Sales Lifecycle
We understand the project sales lifecycle from first specification through final delivery. Baucore is built around every stage — not retrofitted onto it.
TOP 5 mistakes when implementing Salesforce for building materials
Case Studies
Our case studies show how tailored solutions overcome real challenges and create added value for our customers. Discover how we tackle industry-specific problems with technology and strategy to achieve measurable success.
TOP 5 mistakes when implementing Salesforce for building materials
How to Manage Multiple Quotes & Bidders in Building Materials Sales
Join Us Live
Live webinars and in-person sessions on AI agents, specification tracking, and project-based sales for building materials.
What our customers say about us
"Right Tool for the Job – This is a fantastic tool for capturing and managing projects that have multiple potential winners and then tracking the relation and history of those projects and accounts. The Baucore team is super responsive, great at training and has helped curate this tool to make it more usable for our organization by keeping things standardized."
Travis Posey
Vice President, HSI Sensing
"With Baucore, ter Hürne has gained unparalleled insights into our flooring market and opportunities, enabling us to grow our business faster with reduced cost – improving our efficiency and increasing our win rates."
Dirk Becker
Sales Manager, ter Hürne
"In a world that's becoming more complex by the hour, we wanted to keep things simple for both ourselves and our customers. Thanks to our Partner Baucore, we've been able to prioritize speed, simplicity and scalability throughout the whole implementation process. Our customer data has found a secure home, allowing us to continuously improve the overall customer experience."
Patrick Wagner
CTO, Osma Aufzüge
From the Blog
Practical insights on specification tracking, project-based sales, and running Salesforce for building materials.
